After the stupendous success of Viswasam, Ajith is donning the lead role in a film titled Nerkonda Paarvai. H Vinodh who had earlier directed hit films such as Sathuranga Vettai and Theeran Adhigaaram Ondru is directing the film. Boney Kapoor who is the husband of the late evergreen heroine Sridevi is producing the film under the banner Bay View Projects LLP. Vidya Balan, Mahat Raghavendra, K K Menon, Shraddha Srinath, Andrea Tariang and Abhirami Venkatachalam are starring in the film.
Yuvan Shankar Raja is composing the music while Nirav Shah has handled the camera. Art director Kathir was in charge of arts. This film is the remake of the super hit Hindi film Pink which had Amitabh Bachchan in the lead role.
Zee Tamil has acquired the satellite rights. It has been announced that the film will be released on 10th August. The shooting of the film has come to an end and the post-production works are going on in rapid pace. These days there is good market for Indian films in China. Hence it has been decided to release Nerkonda Paarvai in China during the month of November.